Univision Sees a 57% YOY Increase in Audience Engagement Using Megaphone TV

by | Jun 1, 2022 | Best Practices, Broadcaster Success, Game Shows, Megaphone Updates | 0 comments

This year saw the return of one of our favorite reality shows from Univision: Tu Cara Me Suena.

Tu Cara Me Suena (literally translated as “Your Face Sounds Familiar”) is a unique game show where celebrities impersonate iconic music stars.

The series features some of Latin America’s biggest names as they don wigs, costumes, and sometimes even make-up to do their best to win the judges – and the home audiences – approval.

While the judges pick the overall winner, home viewers get to vote for their favorite act.

This is the second year that Megaphone TV has handled the home viewer polling for the show.

Audience engagement went up a staggering 57% for Univision.

Tu Cara Me Suena adopted best practices for the show, heavily promoting viewer voting via their social feeds and during segments on the show.

Tu Cara Me Suena Heavily Promoted Voting VIA Social Posts.

This dramatic increase in audience engagement is another example of how much audiences – reality, news, sports, or otherwise – love to participate in live broadcasts.

Plus, it’s another reason you should consider using Megaphone TV for yours!