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Stop Losing Inventory to Political Ads: The In-Show Sponsorship Playbook

Stop Losing Inventory to Political Ads: The In-Show Sponsorship Playbook

by | | Uncategorized, Best Practices, Broadcaster Success, Interactive Sponsorship, Interactive30s, Political, Sponsorship & Advertising, Trivia, UGC

The midterms are coming, and with them, the inventory crunch every local sales team dreads. Megaphone TV is here to make sure your best advertisers don’t get bumped. At Megaphone TV, we’re on a mission to help your team increase rates and revenue through...
Spring Into Profit: The Interactive Playbook to Make Your Revenue Bloom

Spring Into Profit: The Interactive Playbook to Make Your Revenue Bloom

by | | Best Practices, Broadcaster Success, Contest, Interactive Sponsorship, Interactive30s, Sponsorship & Advertising, UGC

Spring is officially here, and with it comes a massive surge in consumer activity. As audiences head outdoors and start planning for summer, your local advertisers are desperate to cut through the noise.   The challenge isn’t just selling a spot, it’s proving...
How to Create the Perfect Interactive Sponsorship Segment

How to Create the Perfect Interactive Sponsorship Segment

by | | Best Practices, Interactive Sponsorship, Morning Shows, Sponsorship & Advertising, UGC

Interactive sponsorship segments like this one from TMJ4 are incredible revenue drivers for broadcasters.    Interactive sponsorship segments are new ad and sponsorship inventory that local broadcasters and stations can sell to boost revenues and audience...
How to Sell More TV Advertising

How to Sell More TV Advertising

by | | Best Practices, Interactive Sponsorship, Megaphone 101, Megaphone Updates, Sponsorship & Advertising

Selling commercial TV spots can be challenging due to advertiser demands. Interactive sponsorships make it easier. Local broadcasters today are encountering a significant challenge: selling traditional commercial spots is becoming increasingly difficult as advertisers...
Unscramble All-Day Sponsorship with WordScramble

Unscramble All-Day Sponsorship with WordScramble

by | | Megaphone Updates, Best Practices, Interactive Sponsorship, New Feature, WordScramble

What if you could find a sponsorship vehicle that allowed you to sell sponsorship around the clock for your local TV station or broadcast? Introducing WordScramble, Megaphone TV’s latest interactive sponsorship feature, designed to boost sponsorship revenues and...
The 4 Walls of Interactive Sponsorship

The 4 Walls of Interactive Sponsorship

by | | Best Practices, Interactive Sponsorship, Megaphone 101, Megaphone Updates

Interactive sponsorship is the fastest way for your broadcast organization to increase revenues, sell more advertising, expand its inventory, AND charge a premium. By acting as a focal point for a brand’s advertising efforts with your station, interactive sponsorship...
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