Magid: Six Ways to Drive Audience Engagement

by | Apr 16, 2019 | Best Practices, Megaphone Updates | 0 comments

A recent article by Magid, a “consumer-centered business strategy and custom research company,” recently highlighted Megaphone TV as one of six ways to “drive audience engagement across local media platforms.”

Screen Shot 2019-04-16 at 12.53.04 PM.png

One of the methods listed by Magid to drive engagement is to run live polls; specifically mentioning how Megaphone TV’s “live polling (drives) audience engagement through voting, either before newscasts to drive interest in specific stories or during newscasts to activate real-time voting with viewers.“

Megaphone TV’s suite of viewer engagement products can also help television stations and broadcasters integrate the other five suggestions Magid makes in the article, which you can read here.