Rolling Loud Launches Virtual Music Festivals With Twitch and Megaphone TV

by | Sep 28, 2020 | Megaphone Updates, New Broadcaster, Streaming | 0 comments

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The streaming platform Twitch has secured its latest victory in its ongoing push into the music industry, announcing a content partnership with the world’s largest hip-hop festival, Rolling Loud. This collaboration will bring daily music content and Virtual Music Festivals to Twitch with interactivity powered by Megaphone.

“Streaming on Twitch transports viewers into a live concert atmosphere and creates an experience for artists to interact with fans in ways only possible on Twitch,” said Twitch’s head of music content Will Farrell-Green in a release. “As in-person concerts are put on hold, we’re working to create an incredible backstage environment that fans can access from anywhere in the world. Rolling Loud has a powerful community of hip-hop fans, and we’re thrilled to partner with them for a first of its kind event that will bring their incredible live music brand to life.”

The Rolling Loud team says their concerts will offer unprecedented interactivity for fans and artists by partnering with Megaphone TV. You can view exclusive Rolling Loud content at twitch.tv/rollingloud. For more info:

Rolling Stone: Rolling Loud Will Air Virtual Music Festivals Exclusively on Twitch

Billboard: Rolling Loud Teams With Twitch For Digital Festival Series and Channel

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