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TVNewsCheck: Stations Use Interactive Journalism To Enhance Coverage, Increase Revenue

by | | Broadcaster Success, Megaphone Updates, Responsive Reporting | 0 comments

A recent article and interview on TVNewsCheck outlines how Megaphone’s live viewer engagement platform allows for interactive journalism that evolves with viewer habits in an age of social media.

In a video interview accompanying the article, Megaphone TV CEO Dan Albritton discusses how audience opinion is becoming an essential part of today’s news cycle. “Interactive journalism is something that’s being invented right now,” explained Albritton. “And it’s not being invented by us. It’s really being invented by the stations we work with.”

You can read the full article on TVNewsCheck.com by clicking here.