Interactive trivia commercials, like this one from WRTV, are opening up new streams of revenue for media companies, while providing brands with enhanced reach, recall, and sales. Trivia isn’t just for game night anymore. It’s become a powerful tool for brands looking...
Interactive30s is Megaphone TV’s unique interactive commercial format that allows local stations and broadcasters to offer advertisers high-conversion and high-engagement commercials at a premium. This example from Telemundo Kansas City is typical of the types...
In our first “Interacting With…” segment, we had a conversation with Jacki Petersson, the Local Sales Manager from E.W. Scripps station and Megaphone TV client WRTV Indianapolis. We discussed how interactive sponsorships have helped WRTV improve...
Scripps’ WRTV Indianapolis has combined Interactive30s with Sponsored UGC to create a powerful promotional vehicle for sponsor Indy Fuel Hockey. Scripps station WRTV Indianapolis has done it again – but this time with a one-two interactive sponsorship...
Interactive30 commercial by Scripps Station WRTV and advertiser Straight No Chaser. It encourages viewers to enter a holiday music trivia contest for a chance to win free tickets to see Straight No Chaser live. In a festive turn of events, Scripps Station WRTV...
WRTV, a Scripps station in Indianapolis, has launched its first 30-second interactive sponsorship commercial (Interactive30s) using the Megaphone TV platform. This commercial promotes a trivia contest sponsored by Franciscan Health leading up to the prestigious...
