NBC Chicago and Miller Lite Ring in The New Year with Megaphone TV

by | Jan 6, 2023 | Broadcaster Success, Competition, Megaphone Updates, Quiz, Sponsorship & Advertising | 0 comments

What better way to celebrate the arrival of 2023 than by giving away $2023?

That’s precisely what NBC Chicago did on New Year’s Eve with their Chicago-themed live trivia game sponsored by Miller Lite.

The trivia game invited viewers to answer 23 questions about Chicago, and the winner received a prize of $2023.

It’s a great example of how local stations can quickly and easily produce sponsor-friendly engaging broadcast content with our interactive sponsorship platform.

Megaphone TV made the entire experience seamless by automatically keeping the score of everyone’s answers.

Viewers could participate via their desktop, tablet, or mobile phone via a QR code or by entering the game’s website link.

Thousands of people participated, but – while only one victor took home the $2023 prize – the real winners were NBC Chicago and Miller Lite for a fun night of great television.