The Toronto Argonauts Choose Megaphone TV to Power In-Stadium Engagement

by | Jul 13, 2022 | Broadcaster Success, Megaphone Updates, Sponsorship & Advertising, Sports | 0 comments

A shot of the in-stadium big screen at the Toronto Argonaut’s game.

It’s a new CFL season in Canada, and this year the Toronto Argonauts tapped Megaphone TV for their in-stadium fan engagement.

In-stadium fan engagement is an excellent way for teams to boost excitement and sponsorship during games.

With thousands of fans in an arena for several hours, having an engagement strategy just for them is a vital way to drive new sources of revenue.

The Argonauts recently rolled out our in-stadium solution, which was a massive hit with ticketholders.

Fans were polled on game action, quizzed on team history, and winners were treated to prizes that included a lot of Argo swag.

The big sponsor of the night was Canada’s biggest brand: Tim Hortons.

But keeping fans happy is one thing. Bringing on board active sponsors is something else.

Luckily, our platform saw love from Canada’s most famous brand: Tim Hortons.

Tim Horton’s is a key sponsor for the Argonauts and was heavily involved in all the on-screen interactive gameplay.

Tim Hortons had their own branded Megaphone TV game: Tim Hortons Coffee Cup Shuffle.

But that’s no surprise to us because keeping fans excited and sponsors happy is just another day at the office – or stadium – for Megaphone TV!