Rooster Teeth, celebrated content creators, held their annual fanfest RTX 2021 with audience engagement and interactivity powered by Megaphone. RTX 2021 was once again a virtual event this year, but that didn’t stop the super fans from being part of the show. New interactive elements included:
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Highlighted fan social posts
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Direct merch transactions
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Trivia
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Unique interactive content. A murder mystery where fans are the judge.
Below is an interactive recap on how RTX 2021 make virtual events a lean-forward experience.
Highlighted Social Posts
Add social posts from viewers and fans with just one click. The easiest way to include social in your show.
Direct Merch Transactions
Turn viewers => into players => into purchasers with Megaphone. WIth pop-up offers, broadcasters can connect viewers directly with their merch store or push to an advertiser’s e-commerce site.
Trivia
Trivia consistently ranks as our biggest engagement driver dropping a mini-game show into any segment.
Unique Interactive Content
RTX hosted an interactive murder mystery where fans are the judge and jury.






